Sunday, November 28, 2010

Gaga amongst stars stopping the use Facebook for charity

Lady Gaga, Justin Timberlake and Usher are amongst stars signing off social networking with each other with Facebook and Twitter in aid of singer Alicia Keys' charity. auto insurance quotes Florida

The campaign, described as Digital Life Sacrifice, will elevate money on Tuesday - World Aids Day - for Keep a Child Alive, which supports households impacted by HIV/Aids in Africa and India.

The celebs have filmed "last tweet and testomony" movies.

They're going to sign once again online the moment the charity raises $1 million.

Their movies will exhibit up in adverts exhibiting them lying in coffins to represent what the campaign calls their digital deaths.

Lady Gaga is hugely well-liked on Facebook with just about 24 million fans, plus far more than seven million followers on Twitter.

Grammy-winning singer Keys, 29, said it was "really essential and super-cool to utilize mediums that we naturally are on".

"It's so essential to shock you to the level of waking up," the R&B singer said. "It's not that individuals don't care or it's not too folks don't need to do something, it's that they never thought of it quite like that."

The campaign also includes Elijah Wood, Jennifer Hudson, Ryan Seacrest, Kim and Khloe Kardashian, Serena Williams and Keys' husband, rapper-producer Swizz Beatz.

"This is these a direct and immediately psychological way and a minor sarcastic, you know, of a way to get people to pay attention," said Keys, who has far more than 2.6 million followers on Twitter.

Leigh Blake, the president and co-founder of Keep a Child Alive, said: "We're trying to sort of make the remark: 'Why do we care so much about the death of a single celebrity as opposed to millions and millions of people dying in the place that we're all from?'"

He added he thought Lady Gaga would elevate the money "all by herself".

"She's got a very, very mobilised fan base and that's beautiful to watch I think (and) she's able to draw their attention to these issues that are very essential, you know, and that people follow it and act."
Celebrity requests accepted

Keys, who gave birth to her son Egypt very last month, said recruiting celebrities was difficult because of scheduling, but "once I got people on the phone and I was able to paint the concept for them, everybody was in".

She added that no-one refused her request.

Keys is hoping far more people, not just famous names, will get involved in the initiative.

"It just doesn't have to be just because you're a celebrity or something like that. It can be anybody."

She added that being mother and wife made her want to aid others even far more.

"As a human being, you deserve to have a chance at life," she said.

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